How Digital Marketing is Changing … Again
What can you do in 2019 to capitalize on how digital marketing is changing?
- Digital marketing
What has changed? Digital Marketing has taken a more omnichannel approach, use tactics that have more channels in your approach things like:
- Growth Hacking
- Pay Per Click
- Content Marketing
- Social Media
- Banner Ads
More Channels the better in 2019!
- Voice Search
Two out of every 5 adults use voice search, and by 2020 that Comscore estimates half the searches on Google will be using voice search.
What can you do to make sure you get better voice search visitors?
- Make sure your site is “HTTPS”
- Make sure its loads fast
- Your answers to questions on voice search should be short and sweet.
- Conversion Optimization
Use tools like HelloBar and CrazyTools, these will help you on your long run from letting you opponents from stomping on you in the future.
Just remember the more you optimize your landing page the better off you are going to be!
- Leverage Funnels!
You need to track everything from your visitors to your conversion points for them to keep buying.
Optimize you campaigns to look at your:
- Up sales
- Down sales
- Cross sales
- Lifetime value
- Physical or Digital Product
- Content & Video Content
Blogging is played out and if you’re going to continue make sure you are making original content! Video content on the other hand will help you engage with more of your audience, you have to be leveraging video!
Want More Sales On Your Website?
DROP YOUR URL, EMAIL & WHAT YOU WANT TO IMPROVE DOWN BELOW AND WE WILL GIVE YOUR SITE A FREE AUDIT